What challenges are common in multinational PA campaigns and how can they be mitigated?

What challenges are common in multinational PA campaigns and how can they be mitigated?

• A. Language, legal, media landscape, and cultural differences; mitigation by liaison officers, joint messaging, pre-crisis agreements, and shared standards.
• B. Language barriers overshadow all.
• C. Cultural differences cannot be mitigated.
• D. Only legal issues.

Answer: (C)